• Revolutionary Holistic Care

    • 100% Formaldehyde FREE
    • Organic Ingredients
    • Certified Suppliers
    • NO Animal Testing
    • Powerful Antioxidant
    • Essential Vitamins & Minerals
  • Change Your Hair,
    Change Your Life

    “TrueKeratin works with natural and organic fruits that helps boost the wonderful properties of the ingredients used in our formulas; providing you with revolutionary, holistic care”

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Change your hair, change your life

TrueKeratin™, An eco friendly, natural personal hair care line, was founded in 2009 with the goal of providing high quality and performance products to beauty industry professionals and their guests. The company provides a wide range of Smoothing Keratin Treatments, Shampoos, Conditioners, and Maintenance hair care products. Additionally, TrueKeratin™ offers hair dryers and Titanium flat irons. The company markets its products under TrueKeratin, Moroccan Miracle and Super Sleek + brand names.